Help us recognize your achievements with the SPSS Insight Awards�
SPSS wants to recognize customers like you, who've helped their organizations achieve significant results using SPSS technology. If you've used an SPSS product or application to achieve positive, measurable results in data mining, data analysis or research, business intelligence, market research, Web analytics, or text mining, we want to hear from you. We'll choose a winner in each of the categories above, as well as an overall winner who'll receive the new Individual Leadership Award. Each SPSS Insight Award winner receives a free pass (a $1,000 value) to the SPSS Directions 2005 user conference, November 16-19, in Las Vegas; an opportunity to present at a future SPSS Directions conference; and much more. To be eligible, complete and send in a submission form by May 22, 2005.
Find out more about the SPSS Insight Awards.

Attention market researchers: SumIT is now part of SPSS Directions 2005
If you've attended SumIT conferences�or wanted to attend one in the past�mark your calendars for SPSS Directions 2005, November 16-19, in Las Vegas. At SPSS' premier user conference, you'll find the latest information about SPSS market and survey research technologies and applications. You'll hear real-world case studies and have the opportunity to network with peers and industry experts. Click the link below to find out more about SPSS Directions 2005.
Learn more about SPSS Directions 2005.

Ninety-four percent of SPSS customers achieve positive ROI
An independent assessment of SPSS customers by technology research company Nucleus Research found that 94 percent achieved a positive return on investment, with an average payback period of just 10.7 months. According to the study, SPSS customers achieved returns through reduced costs, increased productivity, increased employee and customer satisfaction, and greater visibility. Customers cited flexibility, performance, and price as key factors in their decision to purchase software from SPSS. Click the link below to download the full report (you will be asked to log in or register to complete the download).
Find out more about SPSS and ROI.

France Telecom provides strategic business intelligence with LexiQuest Mine�
By incorporating LexiQuest Mine into its Strateasy business intelligence information system, France Telecom enables Strateasy users to gather, analyze, and organize strategic information relating to their customers, markets, competitors, and more. In one case, France Telecom used the solution to help shape product launch strategy by monitoring related competitor communications. LexiQuest Mine has increased user productivity by cutting in half the time needed to search for relevant information. Click the link below to read the full story.
Read the full France Telecom customer case study.

Globo.com increases customer acquisition and reduces churn with SPSS for Windows
Globo.com, one of Brazil 's largest Internet service providers, receives four to five million visitors to its portal daily. As part of its strategy to convert these visitors into new customers and reduce subscriber churn, Globo.com recognized that it needed to give its customer service representatives better insight into customer preferences�enabling the representatives to customize offerings for both current and potential customers. Using SPSS for Windows to collect and analyze customer information, Globo.com was able to acquire 200,000 new customers, reduce churn by 30 percent, and increase subscriber demand for upgrades and additional services. Click the link below to read the full story.
Read the full Globo.com customer case study.

SPSS and Language Weaver partner to provide rapid translations
SPSS has partnered with Language Weaver, a provider of software that automates human language translation, to develop a text mining solution that quickly translates and analyzes critical information from documents in languages such as Arabic and Chinese. This new translation technology will be offered as an option with the latest versions of SPSS' LexiQuest Mine and Text Mining for Clementine�. Click the link below to find out more about the new solution.
Find out more about SPSS and Language Weaver.

To unsubscribe or to receive SPSS Direct in plain-text format, please click the �Unsubscribe� link below or send an e-mail to [email protected] with the words Remove Me in the subject line. Your unsubscribe request may take up to 10 business days to process. You may receive e-mail from SPSS Inc. during the 10-day processing period. Please do not reply directly to this newsletter.

SPSS Inc., 233 S. Wacker Dr., Chicago, Illinois 60606, U.S.A.

© 2005 SPSS Inc. All rights reserved.