Pack your bags for SPSS Directions 2004 in Las Vegas
SPSS Inc.’s premier user conference is less than one month away, but it’s not too late to register! With more than 40 breakout sessions on a wide range of topics, pre- and post-conference training options, and nearly unlimited peer networking opportunities, SPSS Directions 2004 is a must-attend conference for users of SPSS®, ShowCase®, Dimensions™, and Clementine® technologies. You’ll also have the opportunity to learn about offerings from our sponsors, including IBM and Hyperion. If you haven’t already registered, visit the conference Web site by September 30 to save $100 on the conference fee. See you in October!
Register today.

Add survey options with computer-assisted telephone interviewing (CATI)
The latest release of mrInterview, SPSS Inc.’s end-to-end online survey suite, includes mrInterview CATI—for fielding surveys by phone! With its full array of project management and tracking capabilities, mrInterview CATI enables you to gather reliable data, quickly and easily. What’s more, you can conduct multimode interviewing—using phone and online modes for the same survey—faster. Simply design your questionnaire once and capture all data centrally, regardless of interviewing technique. Find out more about mrInterview CATI today and take advantage of a limited-time 35% discount (contact your SPSS Sales representative for details).
Find out more about mrInterview CATI.

Join industry leaders for Predictive Analytics Summit 2004 in New York
Organizations like Eli Lilly, Churchill Downs, and Saga Holidays use predictive analytics to improve marketing and customer profitability. Find out how they do it at the SPSS Predictive Analytics Summit 2004 in New York on October 12. You’ll also hear from Professor Robert Blattberg, author of Customer Equity, and meet members of the SPSS senior management team, including SPSS president and CEO Jack Noonan. Discover the value of predictive analytics—register today!
Find out more and register.

Telecommunications firm Orange reduces churn with predictive analytics
Like most telecommunications companies, Denmark’s Orange wanted to reduce the number of customers leaving for competitors. Using SPSS Inc.’s Clementine to accurately predict customer behavior, Orange was better able to identify the customers most likely to defect. Identifying and analyzing its customers has enabled Orange to more precisely segment its customers, develop compelling retention offers, and reduce churn by up to 7%.
Read the full story.

K-12 institutions develop assessment strategies using predictive analytics
School systems like the Lafourche Parish ( Louisiana) and Lansing ( Michigan) districts are among dozens nationwide using SPSS Inc. predictive analytics technologies to analyze and improve student performance. In addition to helping schools achieve compliance with state and federal regulations, predictive analytics enables educational institutions to develop individualized learning plans based on test score analyses and system-wide results.
Find out more.

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